Monday, January 30, 2006

The Quiet Revolution in Email Marketing

Bill Nussey is the CEO of Silverpop, an email marketing services firm based in Atlanta. Very good guy, smart, with excellent dot-com and professional services management experience. If you are interested in learning about email marketing, there are worse places to turn to.

Not sure why I am blogging these seeming non sequiturs, but I saw the title of my blog and thought it was somehow appropriate.

Alex, if you read this, note that you can append comments to my posts. Do so. It will be a good way to ease into making your own blog.
The Straight Dope Front Page

For no particular reason, I thought of my old friend, Cecil Adams. I've never actually met Cecil, but he contributed a significant portion of my personal compendium of eclectic facts. Especially the ones that are true.

Worth a read, especially if you can bring your laptop to the bathroom.

Monday, January 23, 2006

One of the unintended consequences of the evacuee housing benefit offered by FEMA is the impact to hotel tax revenues for the city of New Orleans. Municipalities cannot impose taxes on hotel stays of longer than 30 days. As you can imagine, this is an important revenue source for New Orleans, so they were already taking a big hit. Now that FEMA has again extended the funding of hotel stays, this tax hit is going to be exacerbated. Mardi Gras is a season of very high hotel rates and occupancy, so good tax revenues. Nagin is working hard to assure the world that Mardi Gras is still on for 2006. But where will they stay?

Here is my company's notice on the issue:
  • ATLANTA – January 23, 2006 – Some of InterContinental Hotels Group brand hotels in the New Orleans area continue to house a large number of Hurricane Katrina evacuees who have lost their homes. As a result of the FEMA evacuee housing extension to March 1, 2006, some of our New Orleans hotels may be overbooked during the Mardi Gras season and unable to accommodate incoming guests with confirmed reservations. Guests traveling to New Orleans for Mardi Gras with reservations at IHG brand hotels are strongly urged to contact IHG’s dedicated travel advisory line at 1-800-334-3598, or call the hotel directly, to ensure that rooms are still available prior to travel. It is our intent to put evacuees as our top priority, and we have encouraged IHG hotels to give evacuees precedence in fulfilling room requests. It is our hope that guests who have previously booked rooms with those IHG hotels will understand our commitment to provide shelter to those evacuees with nowhere else to go. We will work with guests affected by this situation to help them find alternative accommodations.
BTW, most hotel franchisees are not paying royalties on the housing revenues they receive from FEMA. This means that the franchisors, already facing depleted inventory in their properties, have less incentive to promote the destinations in their own marketing initiatives. Another unintended consequence.

Thursday, January 19, 2006

STI: ERsys - New Orleans, LA (Ethnicity)

This site has an interesting chart related to my last post. It does not view the ethnic makeup of the city the way the locals do, but it is interesting.

Most distinctly worth noting is the overall heavy concentration of 50-75 year olds in most parts of the city. This is clearly a town that has lost its appeal to my generation (no big surprise). Isn't that a big problem?

I'm proud of a friend of mine for recently (pre-Katrina) being named as one of the most influential New Orleaners under 40 - he would have been on the list in almost any city - but the honor is cheapened by the fact that there are so few in that population segment to choose from!

How can this cultural gem of the US turn this around? San Francisco shares the cultural appeal of New Orleans but is perceived as a virtual Mecca for my generation. What would it take to make this happen for New Orleans?

At this point, I would not be surprised to see the under-40 population of Savannah surpass that of New Orleans, especially among the middle class, before 2020. Ridiculous.
New Orleans mayor sorry for 'chocolate' remark - Yahoo! News

Nagin needs a better handler. He is a compelling speaker but has done as much damage to the city's efforts to rebuild with comments like these as he has done good in raising awareness of the real scope and impact of the problems.

New Orleans was and will always be a "creole" city in the literal, not ethnic sense. A little of this and a little of that, mixed together with concentrations here or there but overall a nice mix.

From a wealth standpoint, caucasians will still dominate. From a population standpoint, black and Creole will maintain pluralities (or close to it), but assuredly Hispanic is on the rise and will be a major influence on city activities.

Do we need to quote Rodney King here? I'm not one to pretend that race and ethnicity is not a real issue and can be ignored, but to we have to fan the flames of polarization?
Brown Accepts More Blame on Katrina - Yahoo! News

Ya think?

Look, scapegoats are useful. They present a solid target at whom we can vent frustration, anger, grief, or any other negative emotion. Brown was the wrong man for the job when he was appointed and did a lousy job when this first huge-scale disaster came along. But his qualifications were no secret BEFORE his appointment. And disasters happen ALL THE TIME.

We need to step up as citizens and take a more active role in the leadership of our country. If we don't like a proposed candidate for a federal appointment, speak up! Write your congressman, senator, favorite lobbyist, in-law's 3rd cousin who used to be a legislative aide on the Hill, whatever.

At some point, we have to recognize that this truly is a government "of the people" - meaning us. My grandfather used to challenge his daughters whenever they would complain about an unflattering photo that had been taken of them. He'd say, "it's you, isn't it?"

Well, we don't like this particular picture of the government, and with very good reason, but this government did not happen to us - we made it.

By the way, I voted for W. Twice. Didn't particularly like him either time but had my own, non-zealous reasons for giving him the nod. Brown, therefore, is partially my fault.

And yours.